Client: Paintd
Owner: Ricky Garra
Project: Logo, Sticker, and Merch Design

 

The Challenge

Ricky Garra, owner of Paintd, approached By Shade with a multifaceted project. He wanted new logos for decal stickers, alongside a unique print design featuring an RX7 for a collection of t-shirts and hoodies. These items were intended as exclusive gifts for friends, family, and VIP clients, representing the high-quality craftsmanship and automotive culture Paintd is known for.

The goal was to deliver a comprehensive, end-to-end service—from design to production—that would reflect Paintd’s identity while leaving a lasting impression on its recipients.

 

The Process

This project required close collaboration to ensure every detail was on-brand and met Ricky’s expectations. From ideation to final delivery, the process was designed to provide a seamless experience.

Key Deliverables:

1. Logo Design:

   • A fresh set of Paintd-branded logos, perfect for use on decal stickers and merchandise. The designs were bold, modern, and reflective of the brand’s premium automotive services.

2. Custom Sticker Design:

   • Decal stickers featuring the new logos, ideal for promoting Paintd and adding flair to vehicles or other surfaces.

3. Merchandise Design:

   • A stylish RX7-inspired graphic for t-shirts and hoodies, combining automotive culture with a clean and wearable aesthetic.

4. Production and Delivery:

   • End-to-end service, including the production and printing of the sticker and merchandise collection, packaged and delivered directly to Ricky’s doorstep.

The Result

The final collection of stickers, t-shirts, and hoodies perfectly encapsulates Paintd’s identity, blending automotive passion with high-quality design. The RX7 graphic became the standout piece, earning praise from both Ricky and the VIP clients who received the collection. By handling the entire process—from design to doorstep—By Shade ensured a stress-free experience and delivered results that exceeded expectations.

Client Feedback

“By Shade made this entire process so easy and enjoyable. The new logos, stickers, and merch designs are exactly what I envisioned for Paintd. Seeing it all come together and delivered to my door was incredible. Our friends, family, and VIP clients are absolutely loving it!”
– Ricky Garra, Paintd