We Build Brands That Move Culture

By Shade is a creative studio built for automotive, lifestyle, and fashion brands that want more than just design they want identity, innovation, and community. What began as a way to simplify the creative process has grown into an end-to-end studio trusted for branding, apparel production, e-commerce, and creative direction. We partner with brands to bring ideas from concept to execution, keeping everything consistent, intentional, and culture-driven.

Every project we take on is a collaboration. Whether it’s a one-off merch design, a full collection launch, or a complete brand system, we focus on quality, storytelling, and design that lasts.

At By Shade, we don’t just deliver assets we help shape the culture your brand belongs to.

WE WORKED WITH

Testimonials

Working with By Shade was the best decision for launching Stay Driven. They built everything from the ground up brand identity, logo, print design, product development, even down to the packaging and custom garment labels. The first collection sold out in 48 hours. Their vision and execution turned an idea into a brand with real impact, and now we’re building the next chapter together.
Pat JAutomotive Label Founder

We came to By Shade for help with our event merchandise and ended up with a complete design system. Their understanding of lifestyle and automotive culture is unmatched they just get it.
Melissa RMotorsport Event Manager

The team at By Shade delivered a Shopify build and branding package that made our business feel world-class. Clean, premium, and exactly what we needed to scale.
James L.Lifestyle Label Founder

Drop us a line

We believe that the best brands don’t just sell products they shape culture. That’s why we approach every project as a collaboration, balancing identity, innovation, and community.